WBAP Replaces Platinum 96.7

By Greg Janda
|  Monday, Mar 15, 2010  |  Updated 9:15 AM CDT
View Comments (
)
|
Email
|
Print
WBAP Replaces Platinum 96.7

Getty Images

advertisement

It was an odd thing to listen to on Friday, when 96.7 Platinum Hits went off the air to become Reagan Radio -- an all-talk station playing looping audio of former President Ronald Reagan's public addresses. We were thinking the temporary stunt format was to gear up support for a conservative talk station format. We were kinda right; vanguard AM news station WBAP has taken over and duplicated their broadcasts on the clearer FM format.

It's a stark difference in audio quality -- like Donald Fagen says, "no static at all" -- but other than the upgrade in fidelity, WBAP insists nothing has changed. Hosts this morning were the same on the AM or FM dial and referenced both frequencies in new promos and story tags. The promos describe the switch best; WBAP has just gotten a second residence at 96.7 FM.

So, with this addition, more North Texans will be able to hear Hannity, Rush, and Levin in crystal clear FM sound. Yay? Tell us in the comments.

Get the latest headlines sent to your inbox!
View Comments (
)
|
Email
|
Print
Leave Comments
What's New
Get NBCDFW on Mobile!
Get NBCDFW's free news and weather... Read more
Follow Us
Sign up to receive news and updates that matter to you.
Send Us Your Story Tips
Check Out