How much does money matter in the current presidential contest? So far, not that much — at least in terms of those who have spent the most on TV ads.
According to the latest ad-spending data by NBC partner SMG Delta, former Florida Gov. Jeb Bush’s campaign and super PAC Right to Rise spent a combined $5.4 million on TV ads, followed by $4.9 million by Ohio Gov. John Kasich’s campaign and $4.1 million by Hillary Clinton’s team. Louisiana Gov.Bobby Jindal and New Jersey Gov. Chris Christie have shelled out nearly $3 million each on TV ads, money that has not translated to surges in polls.
Meanwhile, like an inverse to the current polling, GOP front-runner Donald Trump and Vermont Senator Bernie Sanders — who has made a considerable cut into Clinton’s national lead in the latest NBC News pol l— have spend $0 on TV ads.