H-E-B officially opened its first Tarrant County grocery store on Wednesday at Fort Worth's Alliance Town Center.
H-E-B Alliance is located at 3451 Heritage Trace Parkway at the northwest corner of Heritage Trace Parkway and N. Riverside Drive in Northern Tarrant County.
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WATCH HERE“We’re excited to open our doors and welcome our neighbors in this dynamic area of Tarrant County, a community we’ve served for more than 20 years with our Central Market stores,” said Chase Bowman, H-E-B Alliance Top Store Leader. “With an enhanced in-store experience and commitment to top-quality service and selection, our dedicated Partners are eager to serve the needs of our customers in this growing community."
H-E-B said the Alliance store "has distinctive features such as a True Texas BBQ restaurant with drive-thru; full-service H-E-B Pharmacy with a drive-thru; and Texas backyard department with a selection of outdoor essentials. The store also offers H-E-B Curbside and Home Delivery."
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H-E-B commemorated the store’s grand opening with $10,000 donations each to CASA of Tarrant County and the Humane Society of North Texas.
The store is the fifth grocery store the San Antonio-based retailer has opened in the DFW Metroplex, joining stores in Frisco, Plano, McKinney and Allen. A store under construction in Mansfield is expected to open over the summer. The grocer broke ground on a store in Prosper earlier this month and has announced plans to add stores in Rockwall and Forney.
The company is also building two Joe V’s Smart Shop by H-E-B stores in Dallas. A store at 4101 W. Wheatland Road is expected to open this summer and a store at 5204 S. Buckner Blvd. is expected to open in spring 2025.
H-E-B also has North Texas locations in Corsicana, Hudson Oaks, Burleson, Ennis, Waxahachie, Cleburne and Granbury and six Central Market locations in Dallas and Fort Worth.
