Whataburger Releases ‘One-of-a-Kind' James Avery Texas Charm

Two iconic Texas brands are teaming up for a "one-of-a-kind" Texas-theme keepsake just in time for holiday shopping.

Whataburger is releasing its first-ever James Avery/Whataburger Texas charm.

The sterling silver charm features the fast-food chain's "Flying W" logo at the heart of a Texas outline, measuring 5/8" long.

The charm costs $60 and is available to order beginning Monday on the Whataburger online store individually or as a ready-to-wear piece on a James Avery hook-on bracelet or charm holder necklace.

"If you love Texas and Whataburger, you're going to love this charm," said Mike Sobel, Whataburger vice president of retail, in a written statement.

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