Shawn Mendes is the latest celebrity to strip down for a new underwear campaign for Calvin Klein.
The "Lost in Japan" singer posted some pictures from the ad on Instagram and the comments section was filled with a lot of "heart eye" emojis and more. "@CalvinKlein #MyCalvins. Campaign coming this week," he captioned it.
In one photo, Mendes stands at a kitchen counter wearing white boxer briefs. He's leaning back with his arms on the counter and his abs front and center.
The 20-year-old changed up the color of his underwear in the second picture to black. This time, he's sitting in a chair in front of windows with big blinds and his guitar is perched right next to him.
The picture got over 5 million likes in less than a day.
According to a screenshot captured by the Instagram account CommentsByCelebs, some of his fellow musical artists had a few comments of their own to add about the new pics.
Charlie Puth commented, "Hahaha! Oooh s--t!!" Hoodie Allen wrote, "delete this before my gf sees this."
The pictures instantly became a meme sensation all over Twitter.
Mendes also showed off his biceps performing alongside Miley Cyrus at the 2019 Grammys on Sunday. The two of them performed "In My Blood" together.
The Canadian was nominated for 2 Grammys this year and said at the time that it felt like he was "walking on clouds" from excitement.