Our Movie Standings: "The Lorax" Latest Proof Kids' Films Are Bulletproof - NBC 5 Dallas-Fort Worth
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Our Movie Standings: "The Lorax" Latest Proof Kids' Films Are Bulletproof



    "The Lorax" Trailer Brings Dr. Seuss' Environmental Cautionary Tale to Life

    An animated adaptation of Dr. Seuss' incredible ecological cautionary tale about a boy on a quest to find a tree. Featuring the voices of Danny DeVito, Zac Efron, Ed Helms, Taylor Swift, Rob Riggle and Betty White. Opens March 12, 2012. (Published Wednesday, May 30, 2012)

    Every Monday PopcornBiz applies a special formula to the top 10-grossing movies of the weekend, taking into account their staying power, budget and critic ratings to determine who really won the weekend. We call it the PopcornBiz Standings.

    When "The Lorax" debuted in theaters this Friday, it opened to mixed reviews. While we thought it was clever fun for kids, some folks didn't like it much. But it didn't stop audiences from flocking to it this week, and banking a whopping $70 million at the box office this weekend. See for yourself (chart via Box Office Mojo).

    1. The Lorax - $70.7M
    2. Project X - $20.8M
    3. Act of Valor - $13.7M
    4. Safe House - $7.2M
    5. Tyler Perry's Good Deeds - $7.0M
    6. Journey 2: The Mysterious Island - $6.9M
    7. The Vow - $6.1M
    8. This Means War - $5.6M
    9. Ghost Rider 2 - $4.7M
    10. The Artist - $3.9M

    You might wonder how the movie ended up making so much money. Well let me explain why: Because parents NEED movies. It doesn't matter if they're good or not. They need two hours each weekend to sit in a dark room with their child and quietly text friends while the kid shuts up. Weekends with children are ENDLESS. They get up early and are in constant need of being entertained. So that's why movies like "The Lorax" and all the Chipmunk movies end up grossing zillions of dollars. Parents aren't choosy. They can't afford to be. Here is how "The Lorax" did in our PopcornBiz standings:

    "The Descendants"

    [NATL] "The Descendants"
    From writer-director Alexander Payne ("Sideways",)George Clooney stars as a man who tries to reconnect with his two daughters after an accident puts his wife in a coma. Opens Dec. 16.
    (Published Wednesday, May 25, 2011)

    1. The Artist - 741
    2. The Lorax - 514
    3. The Descendants - 206
    4. Project X - 170
    5. Act of Valor - 134
    6. Chronicle - 93
    7. Good Deeds - 37
    8. Safe House - 27
    9. The Vow - 22
    10. The Secret World Of Arrietty - 15

    "The Artist" got a bump from its Best Picture win, and now it and Clooney can go sailing off into the sunset with diminishing box office returns. In other news, I have no idea what happened to "The Woman In Black," the Daniel Radcliffe horror film that didn't appear in the Top 50 this week, almost certainly because the studio was delinquent in handing in its numbers. Did you know that movie is now the most successful horror film in UK history? Danny Radcliffe has quite the career ahead of him.