The metallic logo has the Roman numerals across the bottom with the Vince Lombardi trophy on top. Cowboys Stadium serves as the backdrop.
Members of the Super Bowl XLV host committee are in south Florida this week taking notes on how things are being done for this year's Super Bowl.
The new logo will be the NFL's Super Bowl logo for years to come according to a league spokesman. Mark Waller, the chief marketing director for the NFL said the only thing that will change in the future is the host stadium behind the trophy.