We’ve seen the Dallas Cowboys play some great football in our time, as well as some really bad, frustrating football. But one thing that never changes is this: folks enjoy watching the Cowboys play football.
Consider: Dallas’s match-up with the New England Patriots in Fox’s game of the week last Sunday drew the highest rating for a regular season NFL game since 2009, when Brett Favre returned to Green Bay as a member of the rival Minnesota Vikings.
With a 17.1 rating and a 31 share, it was Fox’s third highest rated regular season game in the past decade. Which of course is good business, if you happen to have a stake in Fox programming.
Ratings take into account all homes with a television tuned to a given program, while the share represents the percentage of homes with television sets in use. We don’t understand it all too well, but we do know that a 17.1/31 mark is pretty, pretty good.
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