Luke Saunders had a simple dream: to get tasty, healthy food on the go.
A salesman who traveled across the country in his car for often long periods of time, Saunders grew tired of the high-calorie fast food that was ubiquitous nearly everywhere he traveled, NBC News reported.
When he looked for healthier options, he says he was left to choose between often staid salads and low quality frozen vegetables that he found in small town grocery stores and cheap takeout restaurants.
Until, on one business trip, he had a sort of unusual epiphany. What if consumers could purchase salads in vending machines?