Sign Sport Getting Businesses Noticed - NBC 5 Dallas-Fort Worth

Sign Sport Getting Businesses Noticed

Sign Spinning comes to North Texas



    Mom of Child With Rare Disorder Helping Similar Families Get Answers

    You may have seen the following on a street corner: Young athletic guys, iPod in the ears and a sign twirling and twisting around.

    It's called sign spinning and it's a new form of outdoor advertising.

    "We are a performanced based advertising and people really do enjoy watching us," said Daryl Hynum, founder, Sign-Sport.

    Companies like Smile Magic pay Daryl's company to spin a specially made sign bearing their logo on the street corner.

    Sign Spinning Gets Ad Attention

    [DFW] Sign Spinning Gets Ad Attention
    A North Texas company says it has a solution to making your sign stand out.
    (Published Tuesday, March 23, 2010)

    Packages start at about $1,000 a month, but Kevin Byington with Smile Magic said it's worth every penny.

    "We know it’s working. We’ve got a lot of calls, people coming in saying, 'We didn’t know you were here,' and, 'We saw the signs," said Kevin.

    A week after opening, the dentistry practice in Denton already has far more clients than they were projecting.

    Daryl said that's because people sign spinning is a form of advertsing people can't ignore.