BORN AGAIN BLUES: REUSE Jeans invites you to “Step into a smaller carbon footprint one leg at a time.” Specializing in recycled denim, this brand-new company aims to offset the millions of tons of textile waste generated in America each year by giving old blues a new lease on life. But these ain’t your big sister’s hand-me-downs, patched at the knees. Check out fitted reDISCOVERED low rise boot cuts or reBORN skinnies for proof positive that recycled can be very fresh, indeed. Finally, with jeans starting at $85, it’s also worth noting that REUSE’s prices go easy on the other kind of green. GET IT: Shop online at REUSEJeans.com.
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