Toyota's Sales Leader RAV4 Will Get Top-to-bottom Makeover for 2019

Toyota's RAV4 outsold every other car and SUV in the U.S. last year without having undergone a major overhaul since 2013.The model's first top-to-bottom redesign in more than half a decade is coming for U.S. showrooms with updates the carmaker is betting will cement its lead in the surging small sport utility vehicle segment that Toyota pioneered. The new RAV4's standard suite of safety features includes the ability to read road signs and alert the driver to yield or stop."RAV4 is exceeding our expectations, becoming our sales leader last year with more than 400,000 sales," Bill Fay, head of U.S. sales for the Toyota brand, said at an industry conference in New York ahead of Wednesday's reveal. "We can't wait to give our customers more of what they've been asking for."Toyota first introduced the RAV4 in the mid-1990s as a small, cheap alternative to hulking SUVs such as its own 4Runner and Ford's Explorer. It was the best-selling non-pickup in the U.S. last year as demand for the new American family haulers boom.   Continue reading...

Read More

Copyright The Dallas Morning News
Contact Us