New Residential Community on the Way North of McKinney Targets Older Buyers

One of North Texas' newest residential communities is making a play to attract older residents.The 2,000-acre Trinity Falls development north of McKinney is kicking off a new home community by builder Del Webb. The nationwide housing firm has started work on a new neighborhood with 537 homes for buyers age 55-plus."We are bringing the legacy of Del Webb and opening up our third community here in the Metroplex," said Josh Cook, general sales manager for Pulte Group, which owns Del Webb. "The response has been overwhelming, so we are speeding up things slightly."We are anticipating in mid to late April we will start doing our first contracts."Baby boomer buyers are one of the fastest-growing segments of the U.S. home market, as older Americans downsize their homes and move closer to friends and family.Del Webb has been building an older adult community called Frisco Lakes near Lake Lewisville for 14 years. And last fall, the developer opened a new 55-plus neighborhood in the Union Park community in Aubrey."There are going to be approximately 600 homes at our project in Union Park," Cook said. "We are getting a lot of people from the north corridor who are already there."And we have folks moving from Hawaii and from Missouri and the East Coast and West Coast," he said. "We've seen people move here for jobs, then their parents and grandparents relocate to the area to be closer."Unlike the sprawling Del Webb communities the company has built since the 1960s, the projects the developer is doing in North Texas are smaller neighborhoods that plug into growing residential areas."You try to partner with excellent communities like we've done in Trinity Falls," Cook said.Opened in 2014 just west of U.S. Highway 75, Trinity Falls is owned by Houston-based Johnson Development Corp. and Tricon Capital.  Continue reading...

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