Former Dallas Cowboys Team Up for Frisco Apartment Tower

Two former Dallas Cowboys are teaming up to develop the first high-rise residential building in Frisco.The apartment tower would be located in the Cowboys' The Star in Frisco development on the Dallas North Tollway."Jerry Jones, Roger Staubach and I are planning a high-rise at The Star," said Dallas apartment builder and former Cowboys center Robert Shaw. "We're working on it."The Star has filed new plans with the city for a residential building with a "minimum 17 stories."It's too early in the project planning for details about the project.Along with the Dallas Cowboys football team's headquarters and practice facility, the $1.5 billion Star project includes the 12,000-seat Ford Center athletic and event venue, a multi-tenant office building, a high-rise Omni Hotel, sports medical center, shops and restaurants.At 16 floors the Omni Hotel is currently the tallest building in Frisco.Shaw and Staubach are currently building a 350-unit apartment project in West Dallas' Trinity Groves project on Singleton Boulevard.And Shaw's Columbus Realty is building more than 1,000 apartments in the $3 billion Legacy West development in Plano.Shaw was at Legacy West on Thursday morning to look at the next phase of his rental units in the Legacy West Urban Village."The leasing is going great," he said.Currently there are two high-rise apartment buildings going up in Plano.The 29-story LVL29 tower is being built in Legacy West.And on the other side of the tollway near Legacy Drive, High Street Residential is building the 25-floor Residences at Legacy apartment project.Next door to The Star in Frisco, developers of the Frisco Station mixed-use development have also filed plans for a 25-story apartment tower.More than a dozen high-rise residential buildings are currently going up in the Dallas area.  Continue reading...