AT&T's Shakeup at WarnerMedia Aims to Emphasize Streaming Over Cable Networks

Now that AT&T's takeover of Time Warner is a done deal , the company is reorganizing its TV and movie businesses to emphasize streaming rather than cable TV networks.Dallas-based AT&T is bringing in a new executive as longtime HBO and Turner chiefs leave. It's also consolidating operations for different brands to help generate more video for a new streaming service launching this year. Layoffs are expected in the business now known as WarnerMedia, although the company tried to assuage fears that there will be substantial job cuts.With the revamp, AT&T is "trying to move the organization to a new business model," said Michael Smith, a Carnegie Mellon information technology and marketing professor.  Continue reading...

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