Dallas-Based AT&T, Taylor Swift Announce Partnership - NBC 5 Dallas-Fort Worth

Dallas-Based AT&T, Taylor Swift Announce Partnership



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    MELBOURNE, AUSTRALIA - DECEMBER 10: Taylor Swift performs during her '1989' World Tour at AAMI Park on December 10, 2015 in Melbourne, Australia. (Photo by Graham Denholm/Getty Images)

    Dallas-based AT&T has announced an "exclusive, multi-year" partnership to produce content featuring Taylor Swift.

    The deal has Swift headlining a concert set for Saturday, Feb. 4 in Houston — the night before Super Bowl LI.

    The show would be AT&T's 12th annual event leading up to the year's biggest football game.

    Swift tweeted a photo of an AT&T jersey with the caption, saying "Thanks @ATT, this is gonna be fun."

    The company said further details of the deal would be announced at a later date.