With All-Star Game Success, Joneses Look To The Future

The NBA All-Star game on Sunday night was essentially as good as anyone could reasonably expect: close game, big dunks, a kind of inexplicable Jesse Jackson sighting, and Shakira, doing no less than 83 pelvic thrusts over a ten-minute set, to the delight of men and boys everywhere.

Considering the snooze-fest of a Slam Dunk Contest, this is somewhat remarkable. The annual contest, which was conspicuously bereft of any superstars this year, is the greatest attraction of the weekend; and on Saturday night, the city of Dallas was treated to a deflating exhibition in underachievement.

Of course, this didn't seem to affect the game itself, as Mark Cuban and Jerry Jones watched Cowboys Stadium fill to a record-setting capacity of 108,713, easily the largest crowd to ever watch a basketball game.

It was enough, if only for a moment, to bring a smile to the face of commissioner David Stern, who recently ripped the player's union and decried the current state of the NBA's collective bargaining agreement--and why not?

That JerryWorld passed the test presented by NBA All-Star Weekend with flying colors--the first true test of the stadium--bodes well for the area, the league and certainly the venue. And as of now, with the powers that be contented with the weekend that was, all eyes are turning to the future; Cowboys Stadium will host Manny Pacquiao Vs. Joshua Clottey in March, and Super Bowl XLV next February, to name a few.

"To call the NBA All-Star Game a warm-up does no justice to itself," said Stephen Jones, per the Dallas Morning News. "This is very special in itself. The more of these types of events and do them more, you get better at it. I believe we were ready for this one and it will go a long ways toward making us even better for future events, including the Super Bowl."
 

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