Leppert To LeBron: Come To Dallas For BBQ, Low Taxes, and the Cowboys - NBC 5 Dallas-Fort Worth
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Leppert To LeBron: Come To Dallas For BBQ, Low Taxes, and the Cowboys



    The LeBron James sweepstakes began in earnest last night at midnight in the form of the NBA's free agency period, and Dallas--like every other NBA city in America--is making its pitch for the 25-year-old superstar.

    One aspect of the sales pitch peculiar to our city is the presence of the Dallas Cowboys--James's favorite NFL team. James has made no secret of the fact--he drew the ire of some Cleveland fans (and former Browns' receiver Braylon Edwards) by rubbing elbows with Dallas players prior to a game in Cleveland in 2008.

    James also watched the first-ever regular season game at Cowboys Stadium, a stone cold bummer of a loss to the New York Giants last September.

    Considering, it's no surprise that the presence of "America's Team" has been somewhat of a harped upon selling point in the city's attempt to court "The King." Even Mayor Tom Leppert got into the act recently, placing the Cowboys as the no. 2 reason he should come to Dallas--between the absence in Texas of a personal income tax (3), and that he will personally greet LeBron "with Texas BBQ, Tex-Mex and Sweet Tea on the day [he moves] in! (1)"

    In the pitch, part of an open letter to LeBron from the Mayor, which is featured on ESPNDallas.com, Leppert writes, "Cowboys Stadium: You can sit with Roger Staubach for the Super Bowl. ...

    "The bottom line: You would love Dallas and Dallas would love you. We welcome the opportunity to welcome you to Dallas."

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