Hot on the heels of the announcement that Texas' first H&M will open in the second half of 2011 at NorthPark Center in Dallas, the Swedish fast fashion chain debuted H&M Preview on December 8. The pop up was an instant sensation.
Discount fashion retailer H&M has announced a second North Texas location at The Shops at Willow Bend. This is no doubt fantastic news for fashion-savvy shoppers light on cash but heavy on style.
A temporary pop up H&M store in at NorthPark Center drew major crowds last year. A permanent outpost of the Swedish mega-chain will open at NorthPark open in the fall.
Then Plano location will open sometime in November, according to the Dallas Morning News.
Click on these galleries for a taste of H&M fashion: