Lindsay Wilcox, NBC 5
New Mav Lamar Odom and wife Khloe Kardashian are heading to Dallas.
As any self-respecting basketball fan knows, if you get Lamar Odom, you get Khloe Kardashian, too.
Odom will join the Dallas Mavericks this season after a recent trade -- and the whole story will be part of the Kardashian reality show empire.
Sources told TMZ that both "Khloe and Lamar" and "Keeping Up With The Kardashians" would involve the story of the trade -- including following the couple with cameras.
The shows' producers have already reached out to the Dallas Film Commissioner and say they are scambling to get here as soon as possible.
"They're kind of like being shot out of a cannon," says Janis Burklund, Dallas Film Commissioner, "They've got to hurry and adjust for this."
Reality TV shows don’t bring near the amount of money to the local economy as a scripted series. But the shows do create a lot of buzz. Sfuzzi in uptown has served as a backdrop in 3 different reality shows and says being a part of it definitely draws attention.
"I don’t know how much business we get because of it, but I think it definitely draws attention to us," says Brandon Hays, owner.
Kardashian herself (that's Khloe we're referring to, so you can "Keep Up") mentioned on Twitter that she's already starting to get her current house ready for the move.
One of the helpful Dallasite Twitter suggestions for a new space? Highland Park.
Sources say Khloe and her crew could arrive in town by early next week. Cameras may already be rolling on Lamar.
NBC 5 Lifestyle and Features Editor Greg Janda contributed to an earlier version of this report.