Super coverage of the big game at Cowboys Stadium

DFW on Ice Over Snow "Debacle"

By Adam Boedeker
|  Friday, Feb 4, 2011  |  Updated 7:44 PM CDT
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Is <a title=Super Bowl XLV is a public relations nightmare? It depends on who you ask." />

Grant Stinchfield, NBCDFW.com

Is Super Bowl XLV is a public relations nightmare? It depends on who you ask.

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Peter King, one of the country's most read, and respected sportswriters let out a bombshell this morning to his Twitter followers.

“I'm telling you: I-30 between Dallas + Fort Worth is a plow-less, snow-windswept moonscape. This is officially a debacle.”

Look, Peter. Mr. Monday Morning Quarterback. Mr. Big-Shot on Real Sports With Bryant Gumbel. It's not DFW's fault. It's something called Mother Nature.

The average temperature at this time of year is in the upper 50s. This area, unlike your northern home, is not a barren wasteland five months out of the year. It just so happens, Mother Nature decided to hit us with the worst stretch of winter temps and precip since 1979, or before I was born.

So Peter King didn't actually come out and say North Texas will never get another Super Bowl, but other blowhards have.

For example:

  • National radio host Jim Rome: "6 inches of snow? Really, Dallas? Good luck getting another Super Bowl."
  • ESPN writer David Ubben: "A foot of snow for All-Star Weekend? Ice and six inches of snow for the Super Bowl? What did Jerry Jones do to Mother Nature's daughter?"
  • Detroit radio host Jamie Sameulsen: "I hope some writer writes a column praising Detroit this weekend. We were totally prepared for bad weather. Dallas, clearly, is not."

Look folks, Jerry Jones and Roger Staubach don't control the weather. DFW will get another Super Bowl -- book it. Cowboys Stadium is the most pristine, immaculate stadium in the world. It will happen.

But you do have to wonder how much money the area lost this week by hosting the Super Bowl. It was supposed to bring millions and millions of dollars into the area. Instead, restaurants, retail and golf courses are all losing out on the week that was supposed to make their year. It's too bad, really.

But,  fret not, DFW -- the big game will be back.

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