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Endorsement Game Intensifies, But Does it Matter?

Endorsements generate buzz, but do they matter?

By Steve Peoples
|  Friday, Dec 30, 2011  |  Updated 5:59 PM CDT
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Does Endorsement Game Matter?

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Mitt Romney secured an endorsement from former President George H.W. Bush after the elder Bush said Gov. Rick Perry's campaign had lost steam.

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Presidential contenders are jockeying for endorsements of all shapes and sizes. But voters, and even some of the candidates, admit that political endorsements probably make little difference on Election Day.

But they generate plenty of buzz.

Newt Gingrich claimed instant credibility after capturing the New Hampshire Union Leader endorsement, even though the newspaper has a spotty record of picking winners. Former Pennsylvania Sen. Rick Santorum recently got some help from Iowa social conservative leader Bob Vander Plaats. And Texas Gov. Rick Perry dispatched conservative businessman Steve Forbes to New Hampshire this week.

Mitt Romney appears to have captured more endorsements than the rest of the field combined.

But voters and GOP operatives suggest that any benefit is probably overrated.

Tracking Rick Perry:
For the latest on Rick Perry's run for the White House, click here to see our special Tracking Rick Perry section. View videos, photos, and stories on the Texas governor's presidential run.

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