Southlake-based Travelocity sent a 12 person Thanksgiving Task Force to airports to watch for delays and backups in security and check-in lines at 12 major American airports.
"I was here at 5 this morning to get here when those first wave of flights start rolling out," Frey said.
Frey sent updates to the company's Twitter account, so followers could get real time updates. Some of the updates were very specific.
"I'm at A12, and it's less than 5, 10 minutes at security," read one of Frey's tweets to DFW travelers.
Frey said the use of Twitter helped get the information out faster, and instead of having to log onto a blog to check updates, users can get the info on their phones.
"If they have a smart phone, they can pull it up on their PDA and really stay in touch with it continually. As technology goes, travel goes just right with it," Frey said.
But not all the information was useful. Some tweets were sent out to keep followers entertained.
"(I) take a picture of a grumpy traveler, or somebody sleeping and send that in on Twitpic," Frey said. "Or, a couple of parents that had to keep their kids in line."
Frey said the team has been stationed at airports for Thanksgiving travel since 2001.