Football season is already underway for 200 women competing in the annual Blondes vs Brunettes Dallas, a annual flag football game that raises money for Alzheimer's research.
The annual game pits blondes against brunettes. Both teams spend the summer fundraising for Alzheimer's research and practicing their plays in the Texas heat.
Erin Finegold brought the fundraiser to Dallas after watching her grandmother die from the Alzheimer's.
"It's so hard to watch," said Erin, who watched her grandmother and loved ones cope with the disease for several years.
That personal connection to Alzheimer's and its devastating consequences motivate players and coaches year after year.
"So many people are afflicted by it some way, shape or form," said Troy Miller, who returned to BvB Dallas to coach Team Blonde for the fifth time.
Each participant must raise $1,000 to play on game day. This year, the organization set a new goal of raising $600,000. Every dollar will stay in North Texas and benefit the Baylor AT&T Memory Center and The Center for Vital Longevity at The University of Texas Dallas.
"They want to go out and raise the money," said Finegold. "They are passionate about the cause."
Ten weeks of fundraising and football has fostered life-long friendships.
"If feels like a giant family," said player Lauren Kluempers. "Everyone that's involved is really, really close."
"It's hard to describe," said rookie Lauren Harris. "It's been amazing."
"Being able to come back out every single year and being able to raise money for the research so that they try to find a cure as soon as possible for our generation -- that's huge," said Miller.
A donation of $25 will get you a ticket to the Aug. 8 game at the Cotton Bowl and admission into the after-party.
For more on tickets and donating, visit: bvbdallas.org