The fading bluebonnet field outside JCPenney's Plano headquarters was reseeded this weekend, a month after a photographer from Allen launched a campaign to restore the iconic "sea of blue" she missed.
JCPenney footed the bill to seed seven acres of the flowers on its Plano campus, after Liz Alexander's fundraising effort raised enough money to seed just one. She is now working with the city of Allen to use the money she raised to seed a one-acre field somewhere in that city.
"When you first see that field, you're just in awe of it," Alexander said last month, when she launched her effort. "It's just this sea of blue. I mean, literally everywhere you can see. You can see it from miles away, this huge blue field."
Alexander had been visiting the bluebonnet field for years, but she said her visit this spring was disappointing.
"This year, in 2014, there was nothing," she said. "It was literally just tall green grasses, and I think maybe 12 bluebonnets. And the red and pink poppies didn't come back either."
She had teamed up with the nonprofit group Forever Bluebonnets to raise the money needed to reseed the field, which is open to the public. Last month, she had said JCPenney would plant the seeds, at the cost of $750 per acre.
Time had been running out to make the bluebonnets bloom in 2015, because the seeds must be planted this fall.
