Big 12 Unveils New Logo

No plans to change the name of the 10-team conference

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    NEWSLETTERS

    Big 12 Conference
    New Big 12 Conference logo

    The Big 12 is redesigning its logo, sticking with the same roman numerals for the 10-team conference.

    The second rebranding since the league formed in 1996 features a rounded, modern-looking "XII" to replace a more traditional block design. The new look was unveiled Monday, a day before the July 1 start of the athletic year for colleges.

    The league said earlier this year there were still no plans to change the name despite realignment that resulted in a net loss of two schools.

    Conference officials have said they aren't considering expansion but haven't ruled it out.