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AA Pushing to Increase Revenue by $1 Billion in 5 Years

AA to increase use of RJs to increase revenue

Monday, May 7, 2012  |  Updated 2:47 PM CDT
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AA Pushing to Increase Revenue by $1B

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American Airlines plans to focus more on international flying and make better use of smaller jets in the U.S. as part of an effort to boost annual revenue by $1 billion over the next 5 years.

Fort Worth, Texas-based American thinks it can achieve the revenue goal by increasing its use of regional jets and making adjustments to better fit its aircraft to demand. The airline also aims to make deals with other airlines that will allow it to gain customers without adding costs.

American also believes it can increase the sale of onboard extras onboard like Wi-Fi and roomier seats.

AMR Corp., American's parent, revealed the plan in a memo to employees Monday. AMR has been operating under bankruptcy protection since Nov. 29.


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Posted May 7, 2012
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