What would Sully do?
As of Saturday morning, "Sully," as he's affectionately known, already had more than 112,000 fans on his newly launched Facebook page, presumably created by somebody else.
And Zazzle.com now has "Sully Is My Co-Pilot" hats and T-shirts available for purchase.
Another T-shirt reads: "Don't Forget To Tip Your Pilot."
And purses and aprons read: "Sully Is My Flyboy."
More on Sully from NBCNewYork.com: