SWEET SPOT: Somewhere between rock and rodeo lies a whole subset of mens’ style we like to call “really, really hot”. Seriously though, the country-twinged urban look is here to stay, and Guess gets it right with the relaxed Ranch Shirt. It has all the classic elements: slightly rumpled cotton with modern detailing, a well-worn blue plaid print and a touch of paisley embroidery. No hat or boots required. GET IT: $89 online or shop your nearest Guess location.