Two Oscars For “Up” Raise Bar For Pixar's “Toy Story 3”

The pressure is on Pixar's "Toy Story 3" to not only rake in millions of box office dollars but also have the director standing up at the Oscar podium next year.

Pete Docter, the Academy Award winning director of "Up," said there is a supportive but competitive environment at the insanely successful CGI animation studio Pixar.

"There is a little bit of sibling rivalry," he said backstage at the Oscars. "But it's very supportive and when one film does well, we all do well."

Docter said there is a "unique and amazing" collaborative effort from the genius filmmakers at Pixar Animation Studios. As each movie goes through its process, it receives detailed feedback and suggestions from the best and the brightest. He went through this process for "Up."

"And if they're great ideas, I get to take credit for them," says Docter. " And if I don't like them, I don't have to take them."

"I think that contributes to what we do."

If it leads to quality products like "Up," which won for best animated feature and was nominated for best picture, long may they keep it going. Considering "Up" made more than $700 million at the box office, there are more than artistic reasons to continue.

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