Thousands of people are expected at AT&T Stadium in Arlington for a World Cup watch party on the largest video board structure in the world.
Of all the criticisms I’ve heard of Jerry Jones through four decades of covering the Cowboys, this is the most nonsensical:
“Jerry don’t care if we win, all he cares about is money.”
It's shallow. It’s asinine. It’s ridiculous. It’s … being proven wrong again this afternoon.
Look, Jerry doesn’t just own the Cowboys. It’s his main business and No. 1 priority, no doubt. But he has real estate and oil and gas companies that make him money and keep him a billionaire. Besides, he bought the Cowboys and Texas Stadium for $140 million in 1989. Today he could sell the team and AT&T Stadium for a cool $3 billion. Maybe more?
Jones spent an extra billion of his own money for all the bells and whistles at AT&T Stadium. Didn’t have to. He doubled his original commitment, just to have the coolest, biggest joint on the planet.
Jerry doesn’t charge $75 to park at home games in Arlington because he needs the money. He does it because people – 80,000 per game, in fact – are willing to pay that much.
But today the critics are speechless. Because ol’ greedy Jerry is opening up his splendid home – for free.
Temporary soccer fans will watch the U.S. play Belgium in a Round of 16 World Cup match at 3 p.m. And if they want to watch it inside AT&T Stadium on the 60-yard, HD JumboJerry they can for free. That’s right. No admission fee. No parking fee. At least for 90 minutes of a different type of football even Jerry's harshest critics should put a sock on it.
But they won't. And yet again, they’ll be wrong.
A native Texan who was born in Duncanville and graduated from UT-Arlington, Richie Whitt has been a mainstay in the Metroplex media since 1986. He’s held prominent roles on all media platforms including newspaper (Fort Worth Star-Telegram, Dallas Observer), radio (105.3 The Fan) and TV (co-host on TXA 21 and numerous guest appearances, including NBC 5). He currently lives in McKinney with his wife, Sybil, and two very spoiled dogs.