Hip-Hip Hooray For Free Slurpee Day!
By GREG JANDA
Updated 7:40 AM CST, Sat, Jul 11, 2009
This Saturday is 7/11, and you know what that means -- free Slurpee day!
7-Eleven stores will be giving away 7.11 ounce Slurpees to celebrate their 82nd birthday at more than 6,000 in the U.S. and Canada.
While a free Slurpee is enough to get us in the door, the company is planning some extra incentives to join the birthday party. Partnering with Live Nation, folks snagging a free Slurpee will get a instant win code to win one of 711 $50 cash prizes, and get a link to buy $7.11 lawn tickets at some Live Nation venues.
“Music seemed a natural extension to the big Slurpee birthday party we throw every year on 7-Eleven day,” said Evan Brody, 7-Eleven’s marketing manager for Slurpee and Big Gulp® brands. “Every party is better with music, and we worked with Live Nation to come up with a way to make our celebration even bigger and better. Together, we’ve been able to provide an affordable way for people to see their favorite band in concert this summer.”
First Published: Jul 9, 2009 11:45 AM CST
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